Building and marketing an effective brand… Mr Brett Miller

Description

Building a sustainable brand strategy is a major centerpiece for any business.

This presentation will explore the benefits of building an effective brand using best practice case studies within and outside of healthcare, and how to integrate and best leverage your brand to reinforce your pricing strategy and your ultimate business goals.

Learning Outcomes:

Identify the best brand strategy for your business

Gain better understanding of how pricing strategy influences brand strategy

Understand what it takes to build and market an effective brand